Our Investment Strategy

We follow a proven and effective investment strategy that allows us to identify, acquire, and manage high-quality cash-flowing assets that will generate passive income and capital appreciation for our investors. Our investment strategy consists of the following steps:

  1. Market Analysis
    We conduct thorough market research and analysis to identify the best markets for real estate investing. We look for markets that have strong population and job growth, low vacancy rates, high rental demand, landlord-friendly laws, and favorable economic indicators.
  2. Asset Selection
    We use our extensive network and relationships with brokers, sellers, and lenders to source the best deals in our target markets. We perform rigorous due diligence and underwriting to evaluate the potential of each asset. We look for assets that have value-add opportunities, such as improving management, increasing rents, reducing expenses, or renovating units.
  3. Capital Raising
    We raise capital from our investors through syndication, which is a process of pooling money from multiple investors to purchase a large-scale property. We offer our investors attractive returns on their investments, such as monthly or quarterly cash distributions, tax benefits, and equity appreciation.
  4. Asset Management
    We oversee the day-to-day operations of each asset, such as collecting rent, paying bills, maintaining the property, and resolving tenant issues. We also implement our value-add strategy to increase the income and value of each asset. We monitor the performance of each asset and provide regular updates and reports to our investors.
  5. Financial Underwriting
    We conduct financial underwriting to assess the viability and profitability of each deal. We analyze various aspects of the property’s income and expenses, such as:
    • T-12 Analysis:
      We review the trailing 12 months of income and expense statements to understand the historical performance of the property.
    • Rent Roll Analysis:
      We examine the current occupancy, lease terms, rent rates, concessions, and delinquencies of the property to determine its current income potential.
    • Comparable Analysis:
      We compare the property’s rent rates, amenities, condition, and location to similar properties in the market to determine its market position and competitive advantage.
    • Business Strategy:
      We formulate a business plan for each property that outlines our value-add strategy, budget, timeline, exit criteria, and projected returns.
  6. Risk Analysis
    We conduct risk analysis to identify and mitigate the potential risks associated with each deal. We evaluate various factors that could affect the performance and value of the property, such as:
    • Debt Service:
      We ensure that we have adequate cash flow to cover our debt obligations and interest payments.
    • Stress Tests:
      We perform sensitivity analysis to test how our property would perform under different scenarios, such as changes in occupancy, rent rates, expenses, interest rates, or market conditions.
    • Contingency Plans:
      We prepare contingency plans for unforeseen events or circumstances that could negatively impact our property or business plan.
  7. Return Analysis
    We conduct return analysis to measure and communicate the expected returns of each deal to our investors. We use various metrics to calculate and compare the returns of different properties or investment strategies, such as:
    • IRR:
      The internal rate of return (IRR) is the annualized rate of return that equates the present value of all cash inflows and outflows of an investment. It measures the overall profitability of an investment over its holding period.
    • Cash on Cash:
      The cash on cash return (CoC) is the ratio of annual cash flow before tax to the initial cash investment. It measures the cash income generated by an investment relative to its cash outlay.
    • Risk Adjusted Return:
      The risk adjusted return is a measure of return that accounts for the level of risk involved in an investment. It compares the return on an investment to a risk-free rate or a benchmark index. It helps investors evaluate how much return they are getting for each unit of risk they are taking.
  8. Exit Strategy
    We have a clear exit strategy for each asset, which is determined by the market conditions, the asset performance, and the investor preferences. We aim to sell each asset at its highest value and return the principal and profits to our investors.
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“Real estate investing, even on a very small scale, remains a tried and true means of building an individual’s cash flow and wealth.” - Robert Kiyosaki

Suttonedge Capital LLC is a real estate company that helps you achieve financial freedom through investing. We focus on commercial and apartment buildings in Texas, Florida, and Arizona. If you are interested in joining us or learning more about us, please contact us today. We would love to hear from you and discuss how we can work together.

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    Accredited Investor: A person with an annual income exceeding $200,000 ($300,000 for joint income) for the last two years, expecting to earn the same or a higher income in the current year or a net worth of $1,000,000, excluding the primary residence.

    Sophisticated investor: An individual or entity with advanced knowledge, experience, and understanding of investment markets, enabling them to assess and make informed decisions regarding complex investment opportunities.